Get the best out of Rimdian OS.
Rimdian is the first digital marketing OS.
Until now, if you wanted to take your digital marketing to the next level you would have two options: integrating a CDP (Customer Data Platform) or building your own Modern Data Stack.
CDPs are all-in-one softwares, they are easier to deploy, provide a lot of features out of the box, but are not flexible. You will be stuck if your business logic is not common.
On the other side, a Modern Data Stack requires you to hire data scientists to model your database according to your needs, and you will loose all the algorithms of a CDP (user identity reconciliation, real-time processing, user interfaces, multi-touch attribution…).
A digital marketing OS takes the best of both worlds, and lets you create custom apps to inject your business logic into the data lifecycle. Apps can add columns to existing tables and create their own tables too.
Platform anatomy & data lifecycle
Migrating from Captain Metrics